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Green Leadership Overcomes Greenwashing

Posted on September 05, 2008

By Kathryn CooperWilliam Pinar once wrote that we are what we know and also what we do not know . For me, this idea that our identity is shaped by what we are and what we are not what we pay attention to, and what we do not, is at the heart of our unsustainable habits in Western culture. In effect, we are the two sides of a coin. Both sides belong to us. Change one side and it affects the other. That is why it concerns me that in a recent survey of 1200 global executives commissioned by The Economist, 71 per cent of business leaders either agreed or strongly agreed that too ...

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