Username: Password:

Serving people, planet and profit: An 'integrated bottom-line' approach to looking at business from the next generation of MBAs

Visit Triple Pundit

hr

What Does a Sustainable Can of Beans Look Like?

Posted on September 04, 2008

Two years ago Truitt Brothers decided to figure that out, and added two products, green beans and pears,sourced and prepared sustainably, to their more traditionally packaged goods which they had been producing for over 30 years. While the sustainability-focused line is still less than 5% of their whole business it has quadrupled in growth in those two years, and that growth is projected to continue. In fact, they have already doubled their offerings by adding kidney and garbanzo beans.Speaking on a panel at Slow Food Nation on Friday, Peter Truitt declared the canned green beans' time arri...

Original article link


Tags:
analysis , climate change , life cycle , sustainability , sustainable
default explanation